Ask the internet for website prices UK buyers can compare before phoning, and it hands you a quiz, a "book a call" calculator, or a range so wide it tells you nothing. That is not an accident. A price you cannot see is a negotiating position.
So we have gone the other way. Every price Miaigi charges now sits published in one place: the website build, the online shop, the monthly care plans, every marketing service.
How the list works
A client's price is the sum of the parts they buy. Website and nothing else? One figure covers design and build. Add a care plan to have it looked after, a marketing service to be found, one at a time, and stop whenever the maths stops working for you. All prices are fixed and ex VAT. No ranges, no "from": a range is a polite way of not answering.
The full list
Design
| What you get | Price | Includes |
|---|---|---|
| Standard blueprint | Included in the build | The ready-made design for a website, shop or booking site |
| Bespoke blueprint (discovery) | £495 one-off | A 90-minute session plus a written blueprint the client keeps |
Build
| Build | Price | Covers |
|---|---|---|
| Website | £795 | Up to 8 pages |
| Online shop | £1,295 | Up to 13 pages, products and checkout |
| Booking and management site | £1,950 | Up to 18 pages, bookings and admin |
| Extra page at build time | £15 | A standard template page |
Care
| Plan | Price | Includes |
|---|---|---|
| Simple | £30 | Hosting, security certificate, monitoring, backups, a monthly health check and 3 change requests |
| Plus | £50 | Everything in Simple, plus performance tuning, quarterly improvements, your Google Business listing kept up to date and 5 change requests |
| Star | £75 | Everything in Plus, plus priority fixes, shop and booking health checks and 10 change requests |
Marketing
One flat monthly price each; the care plan sets the volume.
| Service | Price | Includes |
|---|---|---|
| Search visibility | £145 | Blog posts, Google Business Profile optimisation, search monitoring and fixes, a monthly plain-English report |
| Social posting | £95 | Posts on one channel to a monthly calendar; you approve before posting |
| Email newsletter | £95 | A newsletter, written and sent to your list, plus a sign-up form on your site |
| Reviews and reputation | £45 | Google reviews watched, replies drafted for your approval, review-request wording, reviews shown on your site |
| Volume a month | Simple | Plus | Star |
|---|---|---|---|
| Blog posts (Search visibility) | 1 | 2 | 4 |
| Social posts | 4 | 8 | 16 |
| Newsletter issues | 1 | 2 | 4 |
| Reviews and reputation | Same | Same | Same |
| Care + Search visibility | £175 | £195 | £220 |
Blog posts come only with Search visibility; a care plan on its own includes none.
Marketing jobs, one-off
| Job | Price | Includes |
|---|---|---|
| Blog section set-up | £95 | A blog on your site. Free with Search visibility |
| Bespoke page | £60 | A service, guide or learning page, written and built to order |
| Campaign landing page | £95 | One page for one offer or advert, with its own enquiry form |
| Google reviews on your site | £65 | Live Google reviews shown on the website |
| Search fix-up | £145 | Redirects, page titles and descriptions, structured data |
| Brand kit | £145 | Logo tidy-up, colours, fonts and a tone-of-voice guide |
| Promo video | £195 | A 30 to 60 second video from your site and brand |
Professional services
| Service | Price | Includes |
|---|---|---|
| Bespoke builds (apps, platforms) | Quoted from the blueprint | Design and managed delivery, up to enterprise level |
| Architect on retainer | £495 a month | One day a month |
Why £795 is a real price
The obvious question: how does a website cost £795 when the published UK price guides put an agency brochure site at £3,000 to £5,000? Because £795 is not a come-on: it works because we do not run the model everyone else runs.
That model bills by the hour, so the supplier earns more for going slower. It starts from a blank page and bills from minute one. It sells page builders and plugin stacks as bespoke design. Its maintenance fees exist largely to patch the plugins the first quote added. And leaving means discovering how much of your site belongs to the arrangement.
We do it differently: builds start from proven blueprints rather than a blank page, the work runs through our software factory rather than an hourly invoice, and a person reviews every page. The hours that model burns on starting again go into the result instead. That is why our number is smaller, and why it still makes money.
A near miss worth retelling
Recently we talked with the founders of a young company about to have its product built as a WordPress site by another firm. They had ambitious plans, and every one would have had to live inside whatever the plugins allowed. The whole thing would have belonged to the supplier: change course and you go back to the people who built it; leave and you start again with nothing.
We told them, plainly, not to sign. They looked again and stepped back.
No names here, and none needed. The pattern is the point: software that looks like a shortcut and ends up a leash.
Where WordPress still fits
WordPress is not the problem here. For a simple site someone wants to run themselves, it is a sensible choice, and we say so. The problem is paying thousands for a template and plugin stack dressed up as bespoke design. So is building a real product on someone else's plugin limits. The first is a waste of money; the second is a ceiling on the business.
How the prices compare
The ranges below come from published UK price guides. Several are agencies selling the services they price, so they have an interest in quoting high. Treat them as rough.
| Buying | Our price | Published UK price guides |
|---|---|---|
| Website, brochure scope | £795 | £1,500 to £3,000 from a freelancer, £3,000 to £5,000 from an agency (Whito's UK research) |
| Online shop | £1,295 | From about £5,000 (Whito) |
| Care plans | £30, £50 or £75 a month | Typically £40 to £150 a month (Website Helper) |
| Search visibility with a care plan | £175 to £220 a month | £300 to £800 a month for local SEO (Epic Edits) |
The shop, first: £1,295 against a published starting point of about £5,000, a little over a quarter. Lilo's 2026 guide puts a small business site at £1,500 to £5,000. On care we sit at the market's low end and say so plainly. Search visibility, priced flat, lands below the published local SEO range with no asterisks.
What this list retires
This one list replaces every bundle and price range quoted before, including the old monthly bundles that ran £95 to £1,950. Fixed prices and bespoke work quoted from a blueprint are what remain.
Read it for yourself
The whole list lives on the pricing page. The software factory we build with, the Foundry, has its own page. If you are weighing other quotes first, our longer guide to small business website cost in the UK walks through how to read a quote and its red flags.
That is the list. If a supplier will not show you theirs before you talk, ask them why.
